Broadcast Design
Way back in 1997, when the Indian TV industry was in its nascent stage, Team Sunshine pioneered the concept of broadcast design. For the first time in India a niche production house specialized in title videos, clutter-breaking promos and publicity design. A trend was set!
Sunshine Productions has conceptualized, produced and directed over a hundred promos, ad films and music videos. It has also given a face to many popular TV shows through innovative title sequences & launch campaigns.
To name a few:
- Jassi Jaissi Koi Nahin - Sony
- Kasauti Zindagi Ki - Star Plus
- Rendezvous with Simi Garewal - Star World
- Kumkum - Star Plus
- Kahani Ghar Ghar ki - Star Plus
- Kutumb - Sony
- Kanyadaan - Sony
- Heena - Sony
- Missing - Sony
- Dulhan - Zee TV
- Saat Phere - Zee TV
- Jabb Love Hua - Zee TV
- Dill Mill Gayye - Star One
- Saara Akaash - Star Plus
- Rahman Live in Concert - Channel 9
- Woh Rehnewali Mehlon ki - Sahara One
- Krishna Arjun - Star Plus
- Showman of the Millennium – Raj Kapoor’s film festival - Sony
- Sahib Biwi Ghulam - Sahara One
- Jasoos Vijay - BBC
- Kehta Hai Dil - Star Plus
And many more …
Our Broadcast Designing endeavors also include the following:
- As Creative Consultants for Channel 9 of Australia, Sunshine Productions were responsible for the complete On-air look of Channel Nine’s Indian venture Nine Gold. Working in close tandem with the marketing & programming team, Sunshine developed and created the promotional and show packaging strategies for the channel. Conceiving & directing title montages, designing logos, broadcast design elements and producing launch campaigns for the channel were a part of this exciting venture.
- Spacetoon, a reputed children’s network broadcast all over the world had a one hour daily band called the ‘Spacetoon hour’ on Sahara One. Sunshine creatively supervised and produced all the dubbed Hindi software for Spacetoon in Hindi, including songs, identities and promotions. Sunshine designed, directed & produced the Prime Time look of Zee Cinema, India’s leading movie network.
- The Station ID, channel logo, promo & menu packaging of Zee Network’s unique comedy channel, Smile TV was also designed, directed and produced by Sunshine.
- Team Sunshine’s ventures also included producing & directing Corporate Films and Events for a variety of clients ranging from Sony Entertainment Television, Rajasthan Patrika, Mahindra & Mahindra Ltd., Zee Telefilms Ltd. etc.
- We have also conceived, scripted & produced the comprehensive Radio Campaigns for various products & companies. This included creating various radio commercials & programmes for leading advertising agencies.
- Seema & Sudhir have also conceptualized & directed Feature film songs for Hindi feature films.
